MTC
Ausstellungspark
Munich
Miteinander. Tennis. Cool. Außergewöhnlich.
MTC Ausstellungspark is one of the most dynamic tennis clubs in the Munich scene. A community-driven club that brings together people of all ages and backgrounds around a passion for tennis, with a strong focus on youth development, competitive men's, women's and junior teams, and an intense club life.
A sought-after club, with a waiting list for new members — a sign of a strong identity and a solid community. This is the context in which the partnership with DOUBLEU was born, launched at the end of 2025.
Launching MTC's first Club-Shop, finding a partner who shared the club's values — not just a product supplier.
Expressing the club's identity through an exclusive and individual design, recognisable by the community.
Offering members Made in Italy quality — premium technical materials, not standard club apparel.
Integrating tennis into members' daily lifestyle, from the court to the city.
Managing order logistics in a simple, centralised and sustainable way — without burdening club staff.
MTC Club Line
Line designed exclusively for MTC in the club's design. Match jerseys for U18, men and women, cap and shorts. Made in Italy technical materials — breathable, lightweight, elastic, with moisture management, thermal protection and antibacterial treatment.
MTC's first Club-Shop
Dedicated e-commerce for the club at doubleutennis.com/eshop-mtc-ausstellungspark — every member orders the MTC-design collection directly. Continuously expanding assortment, managed together with the club.
Visit the Club Shop
Collective Ordering System
Collective ordering system — order collection by a single deadline, centralised delivery to the clubhouse. Reduced shipping costs, lowered environmental impact, simple management for the club.
A party,
a collection,
a community.
At the club's Christmas party, all MTC youth members received the new exclusive DOUBLEU shirts as a gift. A launch that united brand and community from day one — making the shirts not just a product, but a shared moment.
Thanks to our collaboration with DOUBLEU and our MTC Club Line, we were able to help our members take to the court as a unified team, wearing the identity and colours of the club.
Our youth benefit from the strengthened team spirit and feel strongly connected to the club.
The adult teams particularly appreciate the high quality of the materials, the attention to detail, and the consideration of individual design preferences.
Friendly, approachable and Made in Italy.
First Club-Shop successfully launched
MTC now has its first dedicated e-commerce, operational and growing. A new channel for the club community.
Identity expressed in an exclusive collection
The club's design lives on every garment. Recognisable, coherent, tailor-made for MTC.
Made in Italy technical quality for all members
From U18 to adults — Italian premium materials for every category. No compromise on quality.
Simple and sustainable logistics
The Sammelbestellung system simplified orders and reduced environmental impact. Zero operational burden for staff.
Want a similar project for your club?
Let's talk about your project